{"id":3887,"date":"2021-05-12T11:10:25","date_gmt":"2021-05-12T10:10:25","guid":{"rendered":"https:\/\/blackthornsdesign.com\/?page_id=3887"},"modified":"2025-07-08T21:24:02","modified_gmt":"2025-07-08T20:24:02","slug":"lance-ton-premier-podcast-en-une-semaine-le-guide-pratique-pour-developper-ton-activite","status":"publish","type":"page","link":"https:\/\/blackthornsdesign.com\/en\/lance-ton-premier-podcast-en-une-semaine-le-guide-pratique-pour-developper-ton-activite\/","title":{"rendered":"Launch your first podcast in a week, the practical guide to developing your business"},"content":{"rendered":"<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-f24ca88b margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"854\" src=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-1140x854.jpg\" alt=\"Launch Your First Podcast in One Week Ebook\" class=\"wp-image-3914\" srcset=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-1140x854.jpg 1140w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-640x480.jpg 640w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-150x112.jpg 150w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-768x576.jpg 768w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-1536x1151.jpg 1536w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero-16x12.jpg 16w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Une_Semaine-Hero.jpg 1920w\" sizes=\"auto, (max-width: 1140px) 100vw, 1140px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-none uagb-block-c7add559 centeredGrid margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-call-to-action caps uagb-cta__outer-wrap uagb-block-6e0f1e15\"><div class=\"uagb-cta__content-wrap uagb-cta__block uagb-cta__icon-position-below-title\"><div class=\"uagb-cta__left-right-wrap\"><div class=\"uagb-cta__content\"><div class=\"uagb-cta__title-wrap\"><h3 class=\"uagb-cta__title\">E-book: Launch Your First Podcast in Under a Week<\/h3><\/div><div class=\"uagb-cta-text-wrap\"><p class=\"uagb-cta__desc\">Practical Guide + Bonus<\/p><\/div><div class=\"uagb-cta__link-wrapper uagb-cta__block-link-style\"><div class=\"uagb-cta__button-wrapper\"><a href=\"https:\/\/www.amazon.fr\/gp\/product\/B0995F6PG3\/\" class=\"uagb-cta__button-link-wrapper uagb-cta__block-link uagb-cta-typeof-button\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-cta__link-content-inner\"><span>BUY ON AMAZON FOR \u20ac6.49<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-9ccc1805 margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<p class=\"wp-block-paragraph\">Producing a podcast isn't that complicated. If you take France Inter's podcasts as a benchmark, you'll definitely need to allocate more budget and enlist quite a few people! But honestly, you don't need an XXL show to grow your brand, project, or reputation. You love podcasts, you listen to them, and you know it's a fantastic medium, but... you don't have your own \ud83d\ude1e at least, not yet! And why do you think that is? Here are some of the common concerns people have before embarking on this adventure:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>I don't know what to talk about.\u00ab <\/li><li>I hate my voice...\u00ab <\/li><li>\u00abThat seems too complicated for me... It's easier to listen to them!\u00bb <\/li><li>I don't have time for that.\u00ab <\/li><li>Will anyone listen to my podcast?\u00ab<\/li><li>Honestly, I don't know where to start!\u00ab<\/li><\/ul>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>I don't know what to talk about.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">That was my first concern for <a href=\"https:\/\/superpotion.fr\" target=\"_blank\" rel=\"noreferrer noopener\">SUPER-POTION\u2122<\/a>. But in fact, you don't really need to know what to talk about. And yes, guests are there for that! All you have to do is ask them questions and discuss their answers. As soon as you know how to talk to your clients, suppliers, or prospects, you'll know how to successfully host a podcast.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>I hate my voice.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">It's often something that puts people off: their own voice. In fact, if you're not used to listening to yourself (and even if you are, for that matter), it can be very unpleasant. The good news is that only you think that! You can ask anyone who knows you, and they'll tell you it's cool.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>That seems too complicated to me...<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Indeed, some podcasts can be very elaborate to produce. But is that really necessary to provide added value to people? No. If your content is interesting and you know how to manage a conversation on Zoom, Meet, or Skype, then you will be, thanks to this guide, able to host your own show.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>I don't have time for that.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">It's a question of priority, for sure, but from experience, it's worth the effort. Once you get going, recording an episode will take you about an hour, and by following this guide, optimizing and uploading it will take you maybe 2 hours at most. If you really don't have time but still want to launch your podcast, you can always outsource the time-consuming tasks and keep only the recording part, but you'll need to budget a little more for that. Otherwise, try spending less time on social media and Netflix to free up an hour or two of your time \ud83d\ude06.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>Will anyone listen to my podcast?<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Maybe, maybe not. But you know what? It\u2019s not that important, especially if you\u2019re new to the interview format. It\u2019s an encouraging benefit, of course, but it\u2019s not the most important in my opinion. Why? Because other priority benefits are to be noted: building your network, analyzing and monitoring your niche market, and generating fast and effective content for your audience. I will revisit these three benefits in this ebook.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large centerquote is-layout-flow wp-block-quote-is-layout-flow\"><p>Frankly, I don't know where to start!<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, it's not easy. There is so much content and tutorials online about it that one can get lost, spend a lot of time, and ultimately never make a decision. Many elements need to be considered in the creation of a podcast: the concept, software, hosting, brand identity, transcription, advertising, paid services, SEO... I know this very well because I've been through it. And as a\u2019<a href=\"https:\/\/blackthornsdesign.com\/en\/branding-consultancy\/\">Communication expert<\/a>, I've specifically made an effort to analyze and compare the tools, actions, and levers necessary to create quality content. Of course, it will always remain a \u00abwork in progress,\u00bb but I believe my experience in communication, combined with a diligent year of podcasting, will provide you with the most relevant information for creating your podcast in less than a week.<\/p>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-none uagb-block-a045ae83 centeredGrid margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-call-to-action caps uagb-cta__outer-wrap uagb-block-051f7573\"><div class=\"uagb-cta__content-wrap uagb-cta__block uagb-cta__icon-position-below-title\"><div class=\"uagb-cta__left-right-wrap\"><div class=\"uagb-cta__content\"><div class=\"uagb-cta__title-wrap\"><h3 class=\"uagb-cta__title\">E-book: Launch Your First Podcast in Under a Week<\/h3><\/div><div class=\"uagb-cta-text-wrap\"><p class=\"uagb-cta__desc\">Practical Guide + Bonus<\/p><\/div><div class=\"uagb-cta__link-wrapper uagb-cta__block-link-style\"><div class=\"uagb-cta__button-wrapper\"><a href=\"https:\/\/www.amazon.fr\/gp\/product\/B0995F6PG3\/\" class=\"uagb-cta__button-link-wrapper uagb-cta__block-link uagb-cta-typeof-button\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-cta__link-content-inner\"><span>BUY ON AMAZON FOR \u20ac6.49<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-e251ca0a margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<h2 class=\"caps wp-block-heading\">What's in this book?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Podcasting is a magical tool for rapidly growing your startup, sole proprietorship, VSE, or SME. In less than a week, you will have accomplished the following tasks:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Target acquired <a href=\"https:\/\/blackthornsdesign.com\/en\/branding-consultancy\/\">Define your strategy<\/a> of the podcast and the format of your show,<\/li><li>\ud83c\udfa8 <a href=\"https:\/\/blackthornsdesign.com\/en\/blog\/branding-consulting\/guide-trouver-un-nom-pour-votre-entreprise\/\">Find your name<\/a>, slogan, artwork etc. <a href=\"https:\/\/blackthornsdesign.com\/en\/blog\/branding-consulting\/4-etapes-pour-definir-son-identite-visuelle-avant-de-lancer-son-activite\/\">visual identity<\/a>,<\/li><li>Test your setup with a friend in real-world conditions,<\/li><li>\u2192 \ud83d\udcbb Set up the necessary tools for recording, optimizing, and uploading your podcast,<\/li><li>\u2192 \u2712 Provide you with accurate documentation for communication, promotion, and inviting your guests,<\/li><li>Here are a few extra tips I discovered throughout my process.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full margin-x-xl\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1676\" src=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast.jpg\" alt=\"Launch Your First Podcast in One Week Ebook\" class=\"wp-image-3913\" srcset=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast.jpg 2000w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-640x536.jpg 640w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-1140x955.jpg 1140w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-150x126.jpg 150w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-768x644.jpg 768w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-1536x1287.jpg 1536w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/thumbnails_livre_podcast-14x12.jpg 14w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><figcaption>A capture from the complete guide<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This ebook contains the following chapters:<\/p>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 1: What SUPER-POTION\u2122 Taught Me<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Build your network<\/li><li>Constant monitoring of its market<\/li><li>Fast and high-quality content creation<\/li><\/ol>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 2: Defining Your Project's FOUNDATION <\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Your brand essence<\/li><li>Your positioning strategy<\/li><li>Brand communication and expression<\/li><\/ol>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 3: Mastering Simple Tools<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Software<\/li><li>Configure Zoom Settings<\/li><li>The recording<\/li><li>Intro and Outro<\/li><\/ol>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 4: Optimizing Image Quality and Exporting Files for the Web<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Audio processing<\/li><li>Finalize processing <\/li><\/ol>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 5: Distribute Your Podcast <\/strong><\/p>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 6: INVITING YOUR GUESTS<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>The search<\/li><li>The approach<\/li><li>The pairing<\/li><\/ol>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 7: Share Your Broadcast on Social Media<\/strong><\/p>\n\n\n\n<p class=\"caps wp-block-paragraph\"><strong>CHAPTER 8: Your Budget<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator margin-x-xl\"\/>\n\n\n\n<h2 class=\"caps wp-block-heading\">Bonus in the Appendix!<\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li>A few random concepts<\/li><li>Some useful resources<\/li><li>List of Core Values<\/li><li>Find a great brand name<\/li><\/ol>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-b8178b0d\" id=\"acheter\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.amazon.fr\/gp\/product\/B0995F6PG3\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1439\" src=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook.jpg\" alt=\"Launch Your First Podcast in One Week Ebook\" class=\"wp-image-3915\" srcset=\"https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook.jpg 1920w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-640x480.jpg 640w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-1140x854.jpg 1140w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-150x112.jpg 150w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-768x576.jpg 768w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-1536x1151.jpg 1536w, https:\/\/blackthornsdesign.com\/wp-content\/uploads\/Lance_Ton_Premier_Podcast_En_Moins_Une_Semaine-Ebook-16x12.jpg 16w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-none uagb-block-6658bfb5 centeredGrid margin-x-xl\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-uagb-call-to-action caps uagb-cta__outer-wrap uagb-block-d3f94409\"><div class=\"uagb-cta__content-wrap uagb-cta__block uagb-cta__icon-position-below-title\"><div class=\"uagb-cta__left-right-wrap\"><div class=\"uagb-cta__content\"><div class=\"uagb-cta__title-wrap\"><h3 class=\"uagb-cta__title\">Yes, I want to launch my podcast in a week!<\/h3><\/div><div class=\"uagb-cta-text-wrap\"><p class=\"uagb-cta__desc\">Practical Guide + Bonus<\/p><\/div><div class=\"uagb-cta__link-wrapper uagb-cta__block-link-style\"><div class=\"uagb-cta__button-wrapper\"><a href=\"https:\/\/www.amazon.fr\/gp\/product\/B0995F6PG3\/\" class=\"uagb-cta__button-link-wrapper uagb-cta__block-link uagb-cta-typeof-button\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-cta__link-content-inner\"><span>BUY THE PRACTICAL GUIDE NOW<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/section>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":3914,"parent":0,"menu_order":15,"comment_status":"closed","ping_status":"closed","template":"template-casestudy.php","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-3887","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lance ton premier podcast en une semaine, le guide pratique<\/title>\n<meta name=\"description\" content=\"Lance ton premier podcast en une semaine ! 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