"During our first meetings, Ludovic took the time to understand the project as a whole and was able to offer us support, advice and branding adapted to our real needs. Together, we worked together to develop and freeze everything that would make us a recognizable brand. Ludovic was able to listen to the feedback from the panel who participated in the co-creation of the product: He knew how to compose and we can say that his work fully participates in the customer commitment we were looking for. The whole branding process was logical and the final result was harmonious from all points of view. »
10 days of support in your brand strategy to launch your Super-Potion™
Are you leaving your job to devote yourself to a project you are passionate about in the world of drink? Are you launching your product but you are stuck on a business plan? Are you looking to raise funds but have no idea how a brand works? Are you convinced that even the most beautiful packaging is nothing without a well thought-out strategy? Or do you want to bounce back from the health crisis in order to optimize your sales?
Good news! Our Super-Potion™ email training is free and dedicated to Generation Y leaders, founders, entrepreneurs and starters. People who are curious, autonomous, pragmatic, in search of meaning and committed. Millennials who want to build a brand that will not belong to them but to their fans. → Learn more about super-potion.com 🍺
The very principle of design is to design a better world. For 2020, we can say it's a failure! Even though beautiful things have been achieved, the climate was not conducive to the utopia dreamed of by any good designer. However, design and innovation can help fight scourges such as climate change, the uncontrolled flow of plastic packaging and the global shortage of hand sanitizers.
Alcohol consumption trends as well as the brands' communication strategy have been strongly shaken by the arrival of Covid-19 and the various periods of containment that followed during the year 2020. According to the latest IWSR forecasts, the news is encouraging as the figures show greater resilience than initially expected, thanks in particular to the arrival of the vaccination campaign, which could allow growth to recover more quickly.