Uchronic Wines
Enhanced tradition for food and wine pairings
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The Challenge
Benjamin Furlan, founder of the Uchronic Wines brand, approached Studio Blackthorns with a view to launching a range of wines in cans. He wanted support throughout the brand creation process. Consulting, strategy, visual identity and packaging gave the brand the impetus it needed to push ahead with the project during the difficult period linked to the Covid-19 pandemic.
If you'd like to find out more about our exorcism process applied to the Uchronic brand, we've written a blog post on the subject entitled Creating and positioning a canned wine brand in France.
Expertise
Brand Exorcism
- Consultancy
- Positioning strategy
- Strategic design
Brand Expression
- Brand Identity system
- Design system
- Packaging Design
- Illustration
Together, we worked hard to develop a recognizable brand. The entire branding process was logical and the final result was harmonious from every point of view.
Benjamin Furlan, Founder of Uchronic
